At Advanced MedAesthetic Partners (AMP), our mission is simple but ambitious: to build the most trusted, clinically excellent, and future-ready medical aesthetics platform in the country. One that empowers practices, invests in people, and raises the standard of care across every community we serve.
Our newest partnership in Napa Valley reflects that vision in action.
Through AMP, Lift Aesthetics has joined forces with Destination Aesthetics™, one of California’s most recognized and award-winning medical spa brands. The practice will transition to Lift x Destination Aesthetics, with a full rebrand to Destination Aesthetics Napa on January 1, 2026 — becoming the sixth Destination Aesthetics location within the AMP ecosystem.
But more than a rebrand or expansion, this partnership represents how AMP approaches growth: intentionally, clinically, and with long-term value creation at the center.
A Platform Built for Excellence — Not Just Scale
AMP was founded on the belief that the future of medical aesthetics is not driven by consolidation alone, but by connection, education, and infrastructure that truly supports excellence at the practice level.
Our model is designed to give high-performing practices access to:
- Advanced clinical education and safety protocols
- Best-in-class operational, compliance, and technology infrastructure
- National partnerships with industry leaders like Allergan Medical Institute (AMI) and SkinMedica®
- Strategic brand development and market expansion support
- A community of like-minded clinical and operational leaders
All while preserving the culture, relationships, and identity that made each practice exceptional in the first place.
The Lift and Destination Aesthetics partnership is a perfect example of how that model comes to life.
By aligning Lift’s reputation for personalized, high-touch care with Destination Aesthetics’ leadership in education, innovation, and injector development, and supporting that integration through AMP’s platform, we are creating something greater than either brand could build alone.
Investing in Teams, Not Just Locations
At AMP, we believe sustainable growth starts with people.
As part of this partnership, Lift’s providers are now participating in advanced education and training through the Destination Aesthetics and AMP Education teams, alongside national partners such as AMI. This ensures every provider continues to grow clinically, stay ahead of innovation, and deliver care at the highest standard.
AMP also supports practice teams through:
- Leadership development and management training
- Career pathway creation for clinical and operational talent
- Access to national best practices and peer collaboration
- Technology and workflow systems that reduce friction and burnout
This is how we build careers, not just clinics.
And it’s how we attract, retain, and empower the best talent in the industry.
A Strategy Focused on Long-Term Value
From Napa Valley to markets across the country, AMP’s growth strategy is guided by one core principle: build durable, high-quality businesses that elevate the entire field of medical aesthetics.
That means:
- Partnering with founders and teams who share our commitment to safety, education, and patient outcomes
- Expanding thoughtfully into markets where we can truly make an impact
- Investing in infrastructure that allows brands to scale without losing their soul
- Creating a platform that benefits patients, providers, partners, and investors alike
The integration of Lift into the Destination Aesthetics family, supported by AMP, is not just about growth in Napa Valley. It’s about continuing to prove that a better model for medical aesthetics exists.
One that is collaborative, education-driven, people-first, and built for the future.
Looking Ahead
As AMP continues to expand nationally, we remain focused on what matters most: empowering exceptional practices, investing deeply in our teams, and raising the standard for what partnership in medical aesthetics can be.
We are proud to support the next chapter for Lift and Destination Aesthetics, and even more excited about what this represents for the future of our platform.
Because at AMP, growth is not the goal.
Excellence is. And growth is the result.
Learn more about Advanced MedAesthetic Partners and our partnership model at www.weramp.com.
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